Public opinion says that "web banners" are the most annoying form of marketing message, but recent research still shows their high effectiveness. After reading our article, you will find out if it is worth investing in this type of advertising.
1. GREAT RESULTS FROM COOPERATION WITH ADWORDS
A well-designed web banner should attract the user's attention. Properly refined graphics and playful banner advertising slogans can gain more popularity than classic Adwords campaign text lines.
2. THE POSSIBILITY OF A PERFECT MATCH WITH A SPECIFIC RECIPIENT
If we want our web banner to receive as many recipients as possible, we must first consider who their recipients will be. Today, the possibilities for such selection are almost limitless. You can create a specific user profile based, among other things, on their interests, online behavior, etc.
3. NO NEED FOR A HIGH BUDGET
Even companies with a limited budget can afford an internet banner. Designing a banner and creating a slogan is not too expensive. Static banners are cheaper than animated banners. We can also reduce its cost if we make a part ourselves, for example when creating our own content or concept.